![](https://freight.cargo.site/t/original/i/d94c832c46475c325fe5666f2c718954fabf80bb9e2e6783db044aa68562a76c/PabloAlbarra_BrandArtboard-1-copy.png)
Pablo Albarracín
Brand and communications
2020
Brand and communications
2020
My brother works as a content director for a big eSports club in Spain. As he started gaining momentum in the livestream community, his image also needed to grow with him.
![](https://freight.cargo.site/t/original/i/7137d6ca31c913e953a31ae349b49e2a5104d3c6f5dcc8f05e0ee19a6268adb8/EidG2abWoAklXa5.jpeg)
Big headlines and dynamic layouts mix with elegant colours and typographies inspired from jazz.
︎︎︎
![](https://freight.cargo.site/t/original/i/105ac3a880771ec214fd0f33115f432af0237e90b3039aa3aac53ea191f98e3d/PabloAlbarra_BrandArtboard-1-copy-4.png)
The brand was adapted for the video format by designer chsolez.
![](https://freight.cargo.site/t/original/i/567d239cd0cdc28bafbe9fb23e38b63a2947212dd5996a7aa2698172afc124b9/PabloAlbarra_BrandArtboard-6-copy-2.png)
![](https://freight.cargo.site/t/original/i/e08205a3cceb8402603a3ce083fc16b94ab5db2fd0d20d8a1fa21d28a8eace31/PabloAlbarra_BrandArtboard-6-copy.png)
![](https://freight.cargo.site/t/original/i/23a24e2e0b74971d485f605730bf4e1d97c07617a773bc823942337534abda7b/PabloAlbarra_BrandArtboard-6.png)
![](https://freight.cargo.site/t/original/i/69c0f563b327327a5c375739a328d871bb49742be220851adc6a676ebcbaaa77/PabloAlbarra_BrandArtboard-6-copy-3.png)
![](https://freight.cargo.site/t/original/i/f647ba2b3795a33eedcbc3c34c4a249626a27849a77876b01beafcf54560fbcd/Stream.png)
![](https://freight.cargo.site/t/original/i/0438b95059aa9c987898116deb31c37c0e1a97048fd39c0fd2708961f81a110b/EidG2aiWAAAvEYh.jpeg)
![](https://freight.cargo.site/t/original/i/1d4ed158e6673221d3cdf31294a16f3773092a030b56b1999f6dcca6fd9a1704/PabloAlbarracin_Sketches_Identity_10082020-10.png)
︎
Thank you!
If you liked this visual identity, check out the ones I made for Kill That Robot or Héroes de Papel.